Is Market Hero A Scam? Is Alex Becker Legit? – Earn From Your Laptop

Is Market Hero A Scam? Is Alex Becker Legit?

Let me guess, did you find this post while looking for a high-quality autoresponder?

The thing here is that not all these programs are legit. Some are actually a big waste of money and time because they are run by these fake “gurus”. Most of the time these guys only intend to make a run for your money.

Is Alex Becker’s Market Hero one of the better choices available?

I am impressed with the fact that you’re here. It means that you have come across one of these gurus and instead of jumping the gun, you are doing much needed research. Unfortunately, not everyone does research and just walks in blind and unknowingly throws money away in a useless course.

In this post we will talk about Market Hero—a product run by a certain Alex Becker.

I spent a good number of hours writing this review just to answer the questions—Is Market Hero A Scam? Is Alex Becker Legit? So go ahead and read on!

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Market Hero—Alex Becker Review Summary

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Product Name: Market Hero

Founder: Alex Becker

Price: $19/month for 1,ooo subscribers then rises up to $950/month

Rating: 40/100

Best For: those who are looking to find an autoresponder for their business.

Recommended: Not Recommended

What is Market Hero About: an autoresponder software

Summary: Alex Becker claims that Market Hero is the first autoresponder and email software that combines with in-depth sales tracking to create a email marketing hybrid.

What is Market Hero—Alex Becker about?

Is Market Hero A Scam? Before we answer this, let’s know more about Market Hero—Alex Becker.

Who is Alex Becker?

According to Alex Becker, he was able to create an online business model that brings him six figures a month.

Dan Lok High Ticket Closer Program expensive gif

It that’s true, then, it is extremely impressive man!

He initially concentrated on selling business courses and he has now diversified into software programming. After Alex Becker left the Air Force in his early 20s, he launched and scaled Source Wave which really took off. This opened a lot of doors for him and grew his net worth to more than $1 million. All this by age 24. Source Wave was an SEO software company that currently generates annual revenue of roughly $4 million. 

Is Market Hero A Scam? Is Alex Becker Legit?

He has created an autoresponder program called Market Hero. Market Hero has proven to be a popular option as it joined the big guns such as GetResponse, Aweber, and Mailchimp. At the bottom, Market Hero claims to be a program designed to help you generate higher profits and expand the outreach of your business.

As far as his products go, Market Hero and H-Com 2020 seem to be the most preferred. However, it has its fair share of good and bad reviews. When you search for reviews on the products Alex Becker offers, you’ll basically find two very different opinions.

We have affiliates who say Becker is the man. They’re usually the ones that get paid —if you buy through their affiliate link. And of course, those with pitchforks calling him a ripoff and scam artist.

Is Alex Becker Legit? Or is Alex Becker a scam?

How Does Market Hero—Alex Becker Work?

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So what is MarketHero? MarketHero is a standalone email marketing service that was started by Alex Becker himself. Like other email services such as Aweber and Mailchimp, MarketHero lets you create forms, send emails and build marketing automations.

According to the website, it might be the first autoresponder and email software that combines in-depth sales tracking to create an email marketing hybrid. MarketHero tries to excel on how it focuses on trying to help you generate more revenue from your leads —claiming to be the “world’s best revenue-centric autoresponder.” That’s a pretty big claim.

Market Hero—Alex Becker Background Info

Alex Becker believes a lot of online business owners spread themselves too thinly and simply try to do so many things at the same time. Market Hero is a tool which will help you automate some of your businesses processes. Becker believes that automation will allow business owners like you more time to concentrate on bringing in more clients and maximizing profits.

Alex Becker, having said to have a proven track record in the industry, created Market Hero with business owners in mind. Being an autoresponder, Market Hero is a tool that will enable your company to instantly respond to customers and let them know their message was received and is being dealt with. 

Some honestly interesting features on this products are:

  1. Complete Automated Email Optimization System
  2. Beckers ROI Tracking System
    This one is actually pretty unique, it ensures that all your leads are re-cookied each time a potential customer or customer opens your emails.  It also allows you to determined the cost of leads over time.
  3. 100% Fully Automated
  4. Facebook Messenger Automation

The bigger question now is how effective is the product compared to others in the market and is it worth your time and investment?

Market Hero—Alex Becker Costs

With all the promises claimed by Market Hero, the next question would be —how much will this all cost you?

The price tag for Alex Becker’s Market Hero actually depends on the number of email subscribers you have per month. Market Hero starts with 1,000 subscribers for $19 per month and gradually goes up to 100,000 subscribers which will be $950 per month.

Is Market Hero A Scam? Is Alex Becker Legit? price

However, if you decide to pay annually you will be able to save 15%.  

Market Hero also has a free trial. The trial on the other hand, has a mailing limit of course due to hard costs however this doesn’t mean you can’t use and play with the entire platform.

So when you get on the website pricing, you’ll come across a slider that you can move to view how much your number of subscribers will cost you.

They also have what we call Enterprise. With Market Hero Enterprise you start with 150 thousand email subscribers going up to 500 thousand.

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Can You Make Money With Market Hero—Alex Becker

Inside Market Hero, you’ll come face to face with Alex Becker’s own lead and conversion tracking software. What this is supposed to do is increase your eCommerce dropshipping sales.

As we have established earlier as well it also does email marketing for you. So it seems to be a coherent one-stop shop if you want to get into ecommerce. To be clear, I am not saying that this is not essential for you to be successful, in fact, you will find some of the features to be quite helpful.

One of the features I am referring to is that it can automatically calculate for you the value of each lead as your eCommerce site starts making its sales. Well, you can figure this out manually by using a simple excel spreadsheet. But let’s be honest, who has the time? Also, it gets a bit hard when you have to keep track of your email marketing sales vs. Facebook ad sales, right? Market Hero does it all for you which can be really quite handy.

Alex Becker: A Scam

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Is there a Market Hero scam?

Just to be fully transparent with you, I am not a student of Alex Becker or an affiliate of Market Hero myself and I do not endorse it in any way.

I have researched the website, testimonials, and information on the Internet to get to the bottom of what Alex Becker and Market Hero genuinely does. This is because I have been burnt from programs just like this in the past and I want to prevent others from making the same mistakes. If you’d like to learn Ways to Avoid Online Scams then click the highlighted text.

So the question, is Is Market Hero A Scam? A lot of people say it is, but I personally don’t think that this is the case.

Market Hero is a practical software program. Also, I can’t really call it a scam especially when considered along with the training provided. It teaches you how to get the most out of the system.

Of course every business has its shares of fans and haters. Here are some negative reviews I found on trustpilot.

Complaints on Product quality:

market hero bugs becker complaint
market hero bugs becker complaint 2
market hero bugs becker complaint 3

Complaints on refund policy:

market hero refund complaint
refund complaint
refund complaint 3
refund complaint 4

I mean that is a LOT of complaints and most of them really angry.

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The ideal marketing software and business course for you are out there somewhere. It can help you create a successful business and build a successful future. You can check out my recommendation below.

What I Don’t Like About Market Hero—Alex Becker

Live —but Recorded? Don’t get too excited because the live streaming which is presented as being 100% live is actually pre-recorded. It shouldn’t really be a big deal, but I guess you shouldn’t advertise something unless you deliver right. Besides, as long as the training delivers value, who cares if it is pre-recorded.

Too cocky. A lot of viewers may be put off by Alex Becker’s persona as he can come across as boastful and overconfident. Becker seems to enjoy showing off his latest luxury car can seem a desperate promotional tactic. I’ve written about other influencers too and I actually dislike that specifically.

What I Like About Market Hero—Alex Becker

Support. Market Hero offers a free live chat with English speaking people to instantly answer questions. This could be really helpful especially when you are in the early stages of using Market Hero. I found the easy access and clear responses to be a major plus for this product.

Training. If the program gets too overwhelming for you, Market Hero offers training to walk you through using it.

Sale-Centric System. This particular feature is actually pretty unique. Market Hero includes a feature where you can track your return of investment as well as keep tabs on your sales.

Market Hero—Alex Becker (My Opinion)

Is there a Market Hero scam? As I mentioned in an earlier section, I don’t think Alex Becker or his program the Market Hero is a scam.

There might be a question of quality though. Alex Becker tends to keep creating many different programs over the years. Unfortunately, a few of his programs aren’t up to the quality standard that you might expect for the price.

I think there is a lot of good stuff in his programs but at times feels a bit disorganized. One of the main reasons why people think he is a scammer is because he’s quite good at upselling you many of his other programs once you buy any of his courses or join his email list.

A Badass Market Hero—Alex Becker Alternative

Thanks for reading until the end of my Is Market Hero A Scam post.

I hope I was able to help you figure out—Is Alex Becker Legit?

If you are still in search of an opportunity for a legitimate and honest way of making money online, then I have just the opportunity for you.

People have different reasons for wanting/needing to work from home:

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  • burn out from your 8-5 job that don’t value you they way they should
  • desire to spend more time with your family
  • problems with regards to health that won’t allow you to work at an office

Furthermore, nothing beats a good amount of training and guidance for you to develop aptness and achieve success.

I highly recommended Affiliate Marketing for anyone who’d like to make a reasonable amount of income online.

Here are reasons behind my choice:

  • You don’t need thousands of dollars just to begin with the business;
  • You don’t need to put precious relationships on the line in recruitment and sales effort just to make money;
  • You have the choice to promote any products that you want; and
  • You can get started for FREE.

Now, isn’t free stuff the best? You can start for free, then upgrade to premium for only $49 per month if you want to go full-time. Plus you’ll get personal help and mentoring from me.

Joana is a dedicated content writer. She learned how to search for keywords well and write straightforward perky content writing for EFYL. She loves learning a lot of new things as she writes about them.

Above all, she sees herself as a cool wife, mom, and furmom. She used to be an elementary and college teacher but chose to work from home to have more flexibility with her time and be more connected with her family and rescuing stray and abandoned pets.

Market Hero


Product Quality




Opportunity for Income


Business model





  • support
  • training


  • Alex Becker is too cocky
  • Videos are not live

2 thoughts on “Is Market Hero A Scam? Is Alex Becker Legit?”

  1. After reading this review I will definitely not invest in Market Hero. As you mentioned it is not a scam but a low quality product.
    What autoresponder do you recommend for people with small email lists or who are just getting started?

  2. Thanks for taking the time to comment Ladia and I too will not be investing in Market Hero.
    If you are an affiliate marketer, niche website or starting out with an online business, you will not need the ROI tracking system which claims to track leads at an advanced level.
    These advanced features are more for eCommerce, Lead Generation and big websites.

    Email marketing is a key part of building your online business. I’ve looked into and used many autoresponders and have learned that Mailchimp and MailerLite are not friendly towards affiliate marketing. The best entry level autoresponders for affiliate marketing are:
    – great features and amazing email training, also a mobile app
    – has webinars, funnels, lots of optin options, landing pages, CRM (to tag people) and so on.
    – has funnels and digital product sales (which ConvertKit doesn’t) and better automations
    – $15 a month up to 1,000 subscribers and can get 18% discount if paid yearly or 30% if pay for 2 years

    – recently became “free” for up to 1,000 subscribers but this only allows for Email broadcasts, in order to do Automated email sequences this would cost $29 for the “complete” version.
    – easy to use landing pages, had optins but not as many as GetResponse
    – Good mix of basic and advanced features.
    – They don’t double count subscribers. If you have one subscriber who is on multiple lists, you’ll still only be charged once for that subscriber. This is an advantage over GetResponse

    So it will depend on your needs Ladia. If you want every feature you need for a reasonable price, you could try GetResponse.

    Alternatively if you’d like to start free you could use ConvertKit but be without the autoresponder (only broadcast emails) until you upgrade to the paid plan.

    II hope this helps, if you have any more specific questions or specific questions on anything email marketing, autoresponder or building a niche website, please ask or email me at [email protected]

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