If health and nutrition for you and your family are important, understanding the best food and nutrition is crucial. “Health and wellness” is one of the biggest and growing industries worldwide. Perhaps you’d like to ride this boom and benefit your finances? A lot of companies are tapping into this huge opportunity and USANA Health Sciences is one of the leading companies in the industry and the world.
But did you know that there is a huge difference in both the quality and effectiveness of supplements and personal care products? Your choice is important both in terms of your own health and your income potential.
In this USANA review, on the health side I’ll cover how effective are the USANA products, do USANA products work, and are USANA vitamins worth the money. Also, on the business side, I’ll cover pros and cons of USANA and whether the USANA network marketing opportunity is a good fit for you.
I have had first-hand experience with USANA so I’d like to share my honest opinions in this USANA Health Sciences review.
USANA Health Sciences Review Summary
Company/Product name: USANA Health Sciences
Product Type: Health and Wellness Network Marketing/Multi-Level Marketing (MLM)
Price: $29.95 for Starter Kit + $130+/month for product purchases
Founder: Founded by Dr Myron Wentz, PhD in microbiology and immunology
Best For: New Market Openings and Top 1% Associates
Summary: USANA Is a world-class MLM company that produces pharmaceutical grade nutritional supplements that are independently rated number 1 and also foods, energy and personal care products. USANA’s products are the best in the world so as a consumer you can use their products to benefit your health and with complete confidence.
In terms of making money with their MLM system, USANA’s own statistics show that not many people are having huge success. So, I recommend that you try the products first as a customer, learn about them and the company, and consider whether the business is right for you.
Recommended: Products: YES, Business: Depends on your personal circumstances. If you are already working with people and like helping others, then this is a good network marketing opportunity for you.
Disclosure: I may get commissions for purchases made through links in this post but at no additional cost to you.
What is USANA about?
USANA produces pharmaceutical grade nutrition products as well as foods, energy and personal care products. All of USANA’s products are science based and as the tagline says “The Cellular Nutrition Company” they are the leaders in the field having been founded by double PhD scientist Dr Myron Wentz an expert on human cell cultures.
USANA operates through the direct selling / network marketing / MLM business model.
A key advantage is to get the highest quality products to the consumers without retail markups and other inefficiencies in traditional distribution channels. So their products can’t be found in retail outlets because they sell their products direct by their own “independent distributors” known as “associates”. Basically they are the sales force in their MLM distribution system.
The following short video is a good snapshot of really what is USANA about:
USANA’s Founder: Dr Myron Wentz, PhD
“I dream of a world free from the pain and suffering of degenerative disease. Share my vision. Love life and live it to its fullest in happiness and health.”
(Source: Dr. Myron Wentz, Founder of USANA Health Sciences, visionary, scientist, philanthropist, and entrepreneur)
“Dr. Myron Wentz is an internationally recognized microbiologist, immunologist, and pioneer in the development of human cell culture technology and infectious disease diagnoses. Dr. Wentz founded Gull Laboratories in 1974 and developed the first commercially available diagnostic test for the Epstein-Barr virus (commonly called Glandular Fever). In June 2007, he was honored with the Albert Einstein Award for Outstanding Achievement in the Life Sciences.” (Source: DrWentz.com)
Dr Wentz is a true scientist with double PhD in microbiology and immunology. He has a genuine interest in improving health of as many people he can reach world-wide. He is not like other “corporate suits” who found health and wellness MLM’s just to make money. One key factor in the “USANA difference” is that all USANA’s products are backed by solid science.
Science-based innovation is the strong foundation of USANA since it began. What Dr. Myron Wentz started back in 1992 has grown into a team of world-class scientists from various disciplines dedicated to the continued creation of the best nutritional products in the world.
USANA has a team of scientists dedicated to innovation, science, research and development (R&D) to produce the best products for all people what work at the cellular level. The R&D team is made up of talented chemists, molecular and cellular biologists, nutritional biochemists, pharmacists and sports science experts.
With a focus on nutritional scientific discoveries, USANA is continually improving its products and developing new ones.
The quality of their products is undeniable and this is demonstrated through the various awards and achievements USANA continues to receive which I’ll cover later on.
USANA’s Top-Rated World-Class Products
USANA’s products can be broadly categorized into 3 groups:
- Nutritional Supplements
- Skin Health, Beauty and Personal Care
- Foods, Diet & Energy and Active Nutrition (launched in 2021, refer below Constant Innovation)
Common questions are – how effective are USANA products? and do USANA vitamins really work? This USANA review will answer this. I won’t go into the all the details here because there are just too many amazing products as well as innovations, technology, science and awards etc. You can see a few of my personal recommendations below.
Let me begin by focusing on “WHY USANA’s products are the best?”
Many companies can claim to be “the best”. But USANA’s products are world-class. There are 3 unique reasons for this…
#1 USANA’s products are pharmaceutical grade and have many patents for its different products.
If you go into GNC or health food stores and ask, can you sell me something pharmaceutical grade? I doubt they can find it in their store….
#2 USANA is the Top Rated Nutritional Supplement Company according to the independent “Comparative Guide to Nutritional Supplements” study
#3 Thousands of World-Class Athletes Trust USANA
2,000+ elite and Olympic athletes take USANA products. They want the best nutrition, recovery, performance and protection for their bodies. These athletes have gold medals and paychecks on the line. For example, WTA tennis professionals. You can ask any of these athletes why USANA is the best.
These 3 reasons speak volumes to me and why I personally choose USANA’s products over all others.
I’ll show more evidence in this detailed post below. You can also find tons of proof and testimonials by doing a simple online search.
“I find it tragic that the vast majority of people leave this earth too soon and spend too many of their years in pain and suffering. In a sense, we are living too short and dying too long. Chronic degenerative diseases are rampant throughout the world. Cancer accounts for one in every four deaths in the United States while heart disease is responsible for one in every three deaths. Only a small percentage of us will die of old age.”
“I recognized many years ago that optimal cellular nutrition is key to maintaining long-term health. Since that time, I have made it my life’s mission to help people live healthier lives through scientific research, advanced nutritional products, cutting-edge medical facilities, and progressive humanitarian work. I believe, with the help of exceptional nutrition, people can live healthier and more rewarding lives.”
(source –Dr. Myron Wentz, visionary, scientist, philanthropist, and entrepreneur)
Are USANA vitamins worth the money?
First off what are the USANA products?
USANA continues to develop and release and a wide variety of products over many years. They continue to innovate and improve on their products. All are designed to be the best available in the market compared to other products.
Dr Myron Wentz and his team of scientists focus on providing optimal cellular nutrition. All products are designed to work at the cellular level to nourish your cells to make you healthier. When you get the best cellular nutrition, other benefits can vary like more energy, younger looking skin etc. There are many USANA vitamins reviews online, mine are from my own personal experience and, I’ll cover two major products in my USANA Cellsentials reviews and Celavive reviews below. So read on for a genuine USANA products review.
USANA Cellsentials review
USANA’s flagship product is the Cellsentials. Helping you to build a strong foundation for exceptional health, USANA Cellsentials provide a comprehensive spectrum of the necessary vitamins and minerals adults need every day for optimal health and energy levels. Potency Guaranteed!
The Vita Antioxidant and Multimineral Plus is the USANA multivitamin mix. So there are 2 bottles and you take 2 pills from each, twice a day. That’s 8 in total each day. Everything is backed by solid science with the Ask The Scientists website and can be found BUILD YOUR FOUNDATION FOR HEALTH WITH USANA® CELLSENTIALS™
Pros: 1) The CellSentials are so much more than your average one a day multivitamin. All the essential vitamins, minerals, antioxidants, plus additional key nutrients are provided in each daily dose. How convenient is that!“The exclusive InCelligence Complex, made using USANA’s patent-pending USANA InCelligence Technology®, goes beyond nourishing the body. It also helps activate your body’s natural ability to respond to stress and keep your cells healthy.*” (source: Ask the Scientists).
2) Consumerlab.com has independent ratings of vitamins. They test that the supplement contains the amount of ingredients it claims, that the vitamin disintegrates and that the supplement wasn’t lead contaminated (none were, except one supplement for pets). USANA’s Cellsentials and other core products have received ConsumerLab.com’s distinguished seal of approval.
3) The Vita Antioxidant contains 1,000 IU Vitamin D per day, which is higher than most multivitamins. The recommended daily allowance is 600 IU per day for adults. It is generally recommended about 1,000 IU per day for adults (especially in winter), as it may be linked to prevention of autoimmune disorders, osteoporosis and cancers.
“However, research has shown you often need higher levels to achieve the blood levels needed for good health. In fact, a 2011 in-house study conducted at USANA found that supplementation of up to 5,000 IU was necessary to reach optimal levels (40-60ng/mL). (Labels in the United States now list vitamin D amounts in micro grams. 5000 IU equates to about 125 mcg per day.)” (source: Ask the Scientists).
4) “InCelligence Complex in Vita Antioxidant is a powerful blend of ingredients that supports a network of cell-signaling pathways. These pathways help cells adapt and respond to whatever daily stressors arise*” (source: Ask the Scientists). Some of the unique ingredients include resveratrol, olive fruit extract, green tea extract, bilberry fruit extract, lycopene and turmeric. These are unique ingredients in a multivitamin, and provide extra antioxidants. As examples of the benefits, lycopene for possibly helping prevent prostate cancer and turmeric is known as an anti-inflammatory.
5) I like how USANA’s In-House Experts and Scientific Advisory Council consist of many PhDs and experts in their fields. They have also published countless research and partnered with distinguished institutions and universities to publish many papers. They work out the exact combinations of all the ingredients for optimal levels of nutrition. Look, another consideration in your supplement selection is the ratio of nutrients used together.
You could be tempted to pick and choose your nutrients based on the latest findings you’ve heard of. But those nutrients might be affected by other nutrients. For example, copper and iron work better together. You need enough of one for the other to be correctly used by your body. Calcium, also, requires adequate levels and the right forms of magnesium, vitamin D, and vitamin K to maintain healthy bones. The relationships between nutrients is way too complex for ordinary folk. It’s great to have this team of scientists to have done all the hard work for you.
Cons: 1) There is no iron in the Core Minerals, so this is really just a ‘con’ specific to mainly women. Men don’t need extra iron. Many women do however so USANA released a Prenatal version of Cellsentials just designed for women. Don’t get confused by the name, they are ideal for all women of childbearing age or who need iron supplementation.
2) Cost. Costs of supplements are around $1.90/day for this USANA pair. Yes store bought ones like Centrum are far cheaper, but rate much lower in the Comparative Guide to Nutritional Supplements referred below. It’s a personal investment in your health, how much do you spend on other daily things that don’t give you cellular health benefits like coffee? So if you are considering cheaper supplements you really should consider not just price, but VALUE, notably how effective are USANA products in comparison.
3) Eight pills a day is a lot to swallow. Personally I find them easy to swallow as they aren’t huge, and don’t get stuck in your throat like some others I’ve tried. It can be tricky for most people to remember to take supplements once per day, let alone twice.
My Cellsentials experience: Because of my active lifestyle, I started taking CellSentials, knowing that it has wide combination of vitamins, minerals and antioxidants to support my nutritional needs. When I first started taking them, I noticed a difference on my energy level and mental clarity. I love the idea that USANA carefully formulated balance of key types of nutrients to nourish, protect, and renew the cells through USANA’s patented technology called InCelligence. I’m happily using the products for over 10 years now.
My main benefits recently is around physical – more energy, stronger and surprisingly in my running also, But it’s not just speed, but recovery and overall more physical and mental energy. When I compare back to years I took Centrum Men’s 50+, I definitely feel more energetic and also got great “before and after” medical results a few years back.
Yes they are not cheap, but I consider that small investment daily in my health to be worth it, Like a nutritional “insurance plan,” a good daily supplement can help fill in the gaps. Have you tried these USANA supplements? What has been your own experience so far?
Are you curious to try them? You can buy the Cellsentials for Optimal Cellular Nutrition at wholesale customer price (and choose your country).
What other products do I need? For a personalised assessment of which products are best suited to your personalised nutrition taking into account your lifestyle, habits, ailments etc. This is possible too.
“*These statements have not been evaluated by the Food & Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.” (source: Ask the Scientists).
Celavive review: Product Review of Celavive Skin Care Regimen Product: An Investment in Beauty
This is another major product innovation from the team of scientists and is designed to benefit all men and women and skin types.
According to USANA: “Celavive is designed to bring your complexion to life. Each product contains innovative science-based ingredients and vital nutrients to replenish, balance, and restore your skin’s youthful appearance.
In only a few short weeks of using the full regimen, you will see beautiful results:
- Brighter, healthy-looking skin
- Enhanced look of firmness
- Visibly reduced fine lines and wrinkles
- Improved hydration
- Appearance of soft, smooth texture
- Visibly even skin tone
The entire Celavive line is gluten-free, contains no harsh chemicals or parabens, and has been dermatologically tested.” (Source: Ask The Scientists).
“Nourish your skin’s natural processes that defend against visible aging with the Celavive Cell-Signaling Complex. USANA InCelligence Technology® uses targeted botanicals and bio active peptides to support cellular communications that promote a beautiful, younger-looking appearance. By working with your skin cells, this powerful complex delivers results that are unique to your personalized beauty needs.” (Source: Ask The Scientists).
The Celavive Core Products:
- Creamy Foam Cleanser (oily/combination) / Gentle Milk Cleanser (dry/sensitive)
- Perfecting Toner
- Protective Day Lotion (oily/combination) / Protective Day Cream (dry/sensitive)
- Replenishing Night Gel (oily/combination) / Replenishing Night Cream (dry/sensitive)
- Hydrating Eye Essence
- Vitalizing Serum
Do you want more of a glow to your skin. There’s also the Celavive exfoliating scrub+mask.
Do you have contents with spots or pigmentation? There’s also Celavive® Brightening Products, these are advanced skincare series addressing the look of uneven skin tone and pigmentation for a beautifully balanced appearance.
1) Works! I noticed benefits after only one application, however Most people will see a difference in skin hydration and overall appearance within about two weeks. Skin renewal can take up to 90 days so more dramatic visual results may take several weeks of regular daily use for most people.
2) Amazing ingredients, clinically tested and preserved without the nasty ingredients like parabens, sodium lauryl sulfate and other nasties commonly used. Their targeted botanicals and bio active peptides to support cellular communications that promote a beautiful, younger-looking appearance.
1) Pricey for some people when I asked them. The products are mid to high-end range but priced at the middle range. For the regimen pack containing 6 products, it costs $245 but given this lasts about 2-3 months then I’d say it’s a good investment. Some high-end are far more expensive and Celavive is all backed by solid science. In my opinion, the price reflects the quality – each product from the regimen pack delivered what it promised, and I’m really enjoying using all of them.
My Celavive experience: I noticed younger, firmer looking and feeling skin after just one application. Particularly around the eyes and overall face. My skin felt more hydrated, reduced dark under eyes and healthy looking. Overall, it makes my skin look and feel amazing. I personally use the oily/combination pack which you can buy as a discounted pack in most countries, but the main 6 products you can also buy individually.
More USANA Celavive experience:
Look at these USANA testimonials, you can see for yourself what a wonderful USANA Celavive experience these ladies clearly show from continued use.
Have you tried these Celavive products? What do you think?
You can buy them at wholesale customer prices here:
Celavive Regimen—Oily/Combination (and choose your country)
Celavive Regimen—Dry/Sensitive (and choose your country)
What about USANA for immune system?
Let’s ask an expert by asking Dr Ladd McNamara M.D what he recommends. I want to make this clear. No one can claim that any supplement can prevent or treat infections. However, studies have shown that several micronutrients exert anti-viral activity against viruses that cause the common cold (upper respiratory tract infections), and some other viruses.
With some micronutrient derivatives having been found to exhibit antiviral activity against some viruses, we can assume that various micronutrients are very likely going to have a similar encouraging impact against certain viral infections.
There are many micronutrients (vitamins, minerals, antioxidants, etc.) that research has shown are very beneficial to our health, and in particular, very beneficial to our immune systems.
Read more here about a summary of that expert advice and what lifestyle factors and USANA products are recommended to help support the immune system
Are USANA vitamins worth the money? My conclusion
Based on my USANA reviews and the evidence of independent assessments of two of the core products, Cellsentials at around US$1.90/day and Celavive. I can say that the USANA products are not the cheapest price wise, but given their effectiveness and quality of manufacturing, its an investment in health and beauty that I feel is well worth it. Plus I really feel the benefits. They are like the Rolls-Royce in terms of quality but priced like a Toyota Camry! (so very reasonable for the quality you get).
How Can I Be a Part of USANA?
There are 2 ways you can be a part of USANA, as a Preferred Customer or as an Associate.
1. USANA Preferred Customer
Do you want to try USANA’s amazing products? Then you can become an USANA Preferred Customer. Being a preferred customer, you’re able to purchase USANA’s products at 10% discount, think of it like your own wholesale account.
On top of that, if you set your purchase as “Auto Order”, you can get an additional 10% discount. So you’ll get a total of 20% off for each purchase, that USANA 20% off is the cheapest possible price.
USANA auto order means that you’re purchasing the products every month and for your convenience they’ll process the purchase automatically for you. Bonus is that you can push back the dates at any time so you don’t “have to” purchase every month.
Click here (and choose your country) or contact me, if you want to become an USANA Preferred Customer.
What is really great is in September 2020, USANA has launched the ‘refer a friend’ program. So you can earn 10% when someone you refer buys through your referral link. It’s a bit like referring UBER or Agoda.com to your friends, you will get a referral link and if your friend/family/colleague buys you will get 10% of the value of their order.
Warning: do not buy USANA products on internet auction sites (i.e. eBay) or online marketplaces like Amazon. It is a violation of the USANA Policies & Procedures to sell on these websites. Plus, you as the consumer are risking buying fake products. Just not worth the risk to your health.
2. USANA Associate
If you want to make some money while sharing USANA’s top rated products with your friends, you should consider becoming a USANA Associate.
As a USANA Associate you create your own “Business Center” enabling you to:
- Purchase USANA products at the cheapest possible discounted price
- Sell USANA products and make retail profits
- Help Others to become USANA Associates (your downline)
- And earn commission from their sales and consumption.
I’ll explain USANA’s compensation plan in the next USANA Business Opportunity section.
Click here (and choose your country) or contact me, if you want to become an USANA Associate.
What About The USANA Business Opportunity?
USANA operates by the common Binary Compensation Plan and is focused on the idea of earning money while promoting the products.
Here’s an easy to understand video showing you how USANA’s compensation plan works in detail and how to make money with USANA:
The simplest start is to share the products and opportunity with your family, friends and colleagues. Anyone who wants to become a customer or associate and you put them on the left side and the right side of the “business center”, you get paid, pretty simple. If you “recruit” people to do the same then you get paid more.
There are 3 main things initially to focus on:
- Use and trust the products for your own health, so you have your own “story testimonial”
- Sell products directly and earn retail profit
- “Duplicate” by training your downlines to recruit more people and also sell USANA products
You’ll earn points for all of your sales and all the sales volume from your downlines. These points will are then added up and earn you commissions.
Is USANA a pyramid scheme? No, it has real products and Associates will only earn points once a product is sold. You cannot make money just by recruiting people. Meaning you get paid on the total sales volume of products in your organisation.
This is the USANA’s compensation plan in a nutshell.
For more detailed explanation, please refer to the video which explains it all visually for you to better understand the opportunities.
7 Ways to Earn Income with USANA
There are 7 ways (your Job has only 1 way right) to create income streams using USANA’s compensation plan. I’ve listed them below with brief explanations:
1. Retail Sales
This is the simplest way to make money with USANA. Basically, you earn the profits between the wholesale and retail price when you sell any products which can be 10-20% as a guide.
You can sell USANA’s products in whatever way you’re most comfortable with, be it in person, online, in a party, meeting, etc… There are ever advancing social media and online sharing options making it much easier to make sales online.
2. Weekly Commissions
This is essentially what I’ve explained above about the USANA’s compensation plan. You earn sales volume points from each side of your business center and exchange for commissions every week. This is the main residual income you would aim for.
All you have to do is to sell or move USANA products and “duplicate” by teaching your downlines to do the same.
3. Lifetime Matching Bonus
If you train your new team members (downlines) to achieve certain results within the first 8 weeks, they’ll be able to earn the special rank known as “Premier PaceSetter” or “Premier Platinum PaceSetter”.
With these ranks, you’ll be able to an additional percentage of up to 15% commission from the sales of these downlines for life as long as both of you are qualified for commissions.
There are various contests and incentives being held throughout every year. The reward for these incentives are very attractive, which includes luxury overseas travels, cruises, adventures etc. as well as extra training retreats and recognition.
5. Leadership Bonus
If you achieve the key leadership rank (Gold Director) and higher, you’ll enjoy receiving a weekly profit share from USANA.
USANA reserves 3% of its worldwide sales and shares it with the top associates every week.
6. Elite Bonus
If you’re the top earner in the company, you’ll be able to earn even more additional bonus income, over 1% of USANA’s sales/quarter divided among the top earners.
In summary, the higher you get, the more you earn. It is a good incentive for its Associates. But that’s also why most of the commissions and bonus income are earned by the top few percent of Associates.
7. Celavive Bonus
This is very different, it is a way to get any associates cash straight away that enjoy sharing the Celavive products. Associates will earn a 25 per cent bonus of the tax-exclusive sales price for all Celavive products sold to personally sponsored Preferred Customers on their initial order of Celavive products.
Bonus Way to Earn Income with USANA as a Preferred Customer
What is really great is in September 2020, USANA has launched the ‘refer a friend’ program. So you can earn 10% when someone you refer buys through your referral link. It’s just like referring UBER, Booking.com or Agoda.com to your friends, you will get a referral link and if your friend/family/colleague buys you will get 10% of the value of their order.
The Refer A Friend is a cross-border program between the USA, Canada, Mexica, Columbia, Europe, Australia, and New Zealand. This means Preferred Customers can take advantage of this program as long as they and their friends both live in one of these participating markets.
USANA wants to reward loyal customers for introducing new customers to USANA. Since they’re the ones bringing those customers in, they’ll receive the initial 10 per cent bonus, and the Associate who sponsored them will receive 70 per cent of the volume (see 2. Weekly Commissions above) —it’s a win-win!
Pros and Cons of USANA MLM
Pros of USANA
1. Top Rated Science-Based Products
You may still be wondering, are USANA vitamins good?
As mentioned above, Dr. Myron Wentz and his team of scientists are the world leaders in cellular nutrition. All their products are designed to work at the cellular level to nourish your cells to make you healthier. Other benefits can vary like more energy, younger looking skin etc.
Every product is backed by real scientific evidence, experiments and clinical research and many patents.
USANA is the Top Rated Nutritional Supplement Company according to the independent “Comparative Guide to Nutritional Supplements” study by Nutrisearch.
Here’s a snapshot summary:
This research is done by comparing the presence and the amount of nutrients contained in the main nutritional supplements against an independently compiled ‘Blended Standard’ of the perfect ingredients and quantities.
USANA has the most complete and optimal nutrition needed by the human body while many other competitors lack many nutrients and simply don’t compare.
USANA is the top rated nutritional supplement company for many years now and receives many other awards. Cellsentials in particular (reviewed above) are the top-rated multivitamin/antioxidant. So if you have any doubts and are wondering how effective are USANA products or is USANA the best supplement, you can clearly see from that independent resource. Interestingly you will easily be able to compare – USANA vs Herbalife, USANA vs GNC, USANA vs Centrum, USANA vs Amway Nutrilite, USANA vs Isagenix etc.
USANA has loads of scientific authority including being an FDA-Registered facility and obtains third-party verification through the NSF and LGC to confirm what they claim is on their labels is correct and to test for banned substances.
Optimal Levels of Nutrition vs Daily Values (DV)/Recommended Daily Allowances (RDA’s)
“Nutritional authorities often establish the recommended nutrient levels on supplement labels based on what it takes to avoid deficiency. (This is referenced as %DV—Percent of Daily Value—on labels in the United States.) The amounts aren’t at levels research shows can help make a difference in your long-term health.” (source: Ask The Scientists)
2. USANA Products Are Trusted and Chosen by World-Class Athletes
Athletes are very fussy about their diet and what they put into their body, right? As they have gold medals and paychecks riding on their performance.
Athletes strive to break records, push their boundaries and take their performance to the limit. They train hard, play hard, and train even harder. With all the demands they put on their bodies they also understand the need to supplement their demanding lifestyles with the best nutrition available.
So it’s no wonder why thousands of world-class athletes trust their health to USANA and its top-quality supplements. Athletes know the safety and quality associated with each USANA product is potency guaranteed and also pure and free of any banned substances. Can any other supplement company say the same? Didn’t think so. This shows that USANA really has the best products on the market.
You can go and do some research online. Your favorite athlete is probably already taking USANA supplements but you just don’t know about it…
3. No Need for Inventory of Products
It is convenient that customers can buy directly from USANA and that distributors (associates) don’t have to keep stock on hand. All they need to do is to recommend products to customers and they order directly from USANA.
4. Extensive Training, Resources and Support
When you join as a business, you’ll be asked to purchase a $29.95 starter kit (also known as Business Development System). This contains various learning resources and tools to help you get started right.
Also, there will be both online and offline learning materials, resources and guides to assist you. You’ll also have a team (your upline, USANA community and downline) who will work together and learn together. Many people find the USANA community to be helpful and friendly.
In addition, there are live training sessions and seminars to further support you.
The good thing about being an USANA Associate is that you’ll learn a lot more about sales, entrepreneurship and people skills. These are valuable life skills that you rarely learn from schools.
5. Best Health and Wellness MLM and Long Experience in The Industry
USANA continues to grow its sales with annual sales over $1 billion and has come a long way since being founded in 1992 by Dr Myron Wentz.
Being the best in the industry is not easy and shows USANA is exceptional by continuing to lead the industry and its stream of awards and accolades testify this.
Currently they are operating in more than 23 countries world-wide and they are always expanding.
Here’s a snapshot of some of USANA’s awards:
Take a look at this video highlighting USANA’s values and mission, dominance over competition and how much it gives back to the global community.
6. Constant Innovation, Improvements to Products and New Products
This team of 60+ leading scientists and researchers are always working hard and looking to the future to make groundbreaking discoveries within the field of cellular nutrition. There are regular product improvements and new products launched.
It gives product users and business builders excitement to read about the 7 New Products Launched at 2019 Global Convention. Then in 2020, USANA has released Celavive® Brightening Products, these are advanced skincare series addressing the look of uneven skin tone and pigmentation for a beautifully balanced appearance. Also in 2020, USANA released a cutting-edge Mood and Relaxation line of products.
Then in 2021 there has been a major overhaul of the Foods range into Active Nutrition. The fully incorporates digestive health, gut health (microbiome) in the product lines which includes weight management, digestive health, energy and hydration.
Cons of USANA
1. It Costs You Before You Can Earn Commission
To earn commissions, you have to buy a certain amount of products every month. This is either 100 or 200 points per month which equates to about $130 – $150 per month of investment as a guide of the minimum. In addition, you need at least a 200 point initial product purchase and this is upwards of $280.
If you don’t make these purchases every month, you’ll lose any points accumulated and can’t earn any commissions. So like many in the industry, you have to pay to get paid.
2. Ongoing Investments Every 4 Weeks
Despite claims it only costs $29.95 to “get started” by purchasing your welcome kit, that is only the beginning. As explained above, you have to purchase a certain amount of product every month to keep your business centers “active”.
To you and most people this is considered an additional cost but USANA associates will tell you it’s not really an investment. Why?
Because you can either sell them to others or consume the products yourself.
This wouldn’t be an issue for those that can meet the ongoing investment. You can consider it “substituted spend” (you would’ve bought vitamins etc anyway so may as well buy from your own “shop”). That’s fine for those that have those sort of funds. However, this can be a very real issue for those that are struggling with day to day costs.
3. What About The USANA Business Opportunity? Can You Make Money with USANA? Success Chances are all up to you, but…
Ok so you’ve read this far and want to know can you make money with USANA? This is the real challenge. USANA’s own income disclosure reports indicate – probably not, let me explain why.
Because of the binary compensation plan, to have any chances of regular income you have to recruit at least two different people who are successful (and continue to be successful). You only make money when the points on two sides of your business match, so you are limited to by the success of your smallest side.
Do you like recruiting? Like so many home based businesses, you have to be diligent and consistent to grow your business. To have any chance of success in growing any MLM including USANA, you have to always be recruiting.
A real challenge with any MLM is that you start out with a limitation on how many people you can recruit. Specifically, the ideal is for you to recruit a total of four people and then you are supposed to help them to build the people they recruit.
In general, the “textbook ideal scenario” is that you are helping people you recruited to recruit others.
However, reality is not all people can recruit, even if you can right? So you’ll find yourself continually trying to recruit additional people yourself. It’s a real juggling act.
Recruiting others and making sales in this type of MLM company is always challenging. Finding four other people who can do this and are as dedicated as you, is tough. There is naturally drop-off in this process. With the drop-off and need to balance your legs to get paid. You will naturally have imbalance and need people and points to fill that imbalance to get paid.
Plus, you really want these people to be promoting to different markets, like different cities and even countries. If not, they will just be in direct competition with each other.
5. Most Associates Earn Very Little
With 7 ways of earning money and downlines working for you, the opportunity might seem like a great way to earn money. However, a major issue of compensation plans for so many MLM’s is they get complicated quickly as the theory and reality are very different from each other.
Check out these statistics that highlight that people struggle to make money with USANA and only a minuscule percentage of people make full-time earnings:
When you look at the stats, the annual average on the right may get you excited. However, let’s break this down, only around 14% of all people who join the company are even “active” (maintain the cost of 100 point or more monthly order). Then within those active, the bulk majority, earn at ‘builder’ level of lower, which is an average of $169 per week.
Looking at the higher end, less than 1% of total associates made more than $1,200 per week.
More recent statistics from 2017 show that only 1% of total associates make more than $20,000 per annum.
This means that according to USANA’s own statistics, your chances of earning a full-time income with USANA are low.
If you look at USANA as a business opportunity however, with these statistics, what are your chances of making decent money?
However, if you are already working with people and like helping others, then this could be a good network marketing opportunity for you. Only you, your efforts and of your team can determine your own success.
As a minimum, you get the best products at the cheapest possible auto order price and effectively cheaper if you refer people to the products and they buy. If this is you, that’s great and the income statistics won’t affect you.
Despite USANA has been voted the Best Network Marketing Company, it is still very hard for people to make a full-time living or even make enough money to recover their initial investment costs.
Also, these statistics don’t take into account how much work is actually involved in earning this money. This isn’t a passive business and you have to actively sell, recruit and promote the company constantly to be any chance of a successful USANA business.
Is USANA a Scam?
USANA is clearly NOT a scam. Rather, USANA is a benevolent company driven by a great mission to change and improve people’s lives, particularly their health. Do USANA products work? You can find tons of USANA testimonials online from the products. Like any product online, sure there are some USANA products complaints but these are far outweighed by positive product testimonials.
You only have to look at their top-rated world-class products and their effort in helping people in need. Particularly the work of the USANA True Health Foundation to help impoverished children and families to reach their potential by providing them food and nutrition.
On the business side, Like any company you’ll find USANA complaints on the internet. Heck you even get complaints for Disney! However, USANA is a respected publicly traded company. They’ve been voted “#1 Distributor’s Choice” for Best Network Marketing Company by MLM Insider for 16 consecutive years. USANA has won 500+ National and International Awards.
What is USANA’s BBB rating?…A+
Is USANA a pyramid scheme? No, it has real products and Associates will only earn points once a product is sold. You cannot make money just by recruiting people.
What about the negative USANA reviews online? These are often from USANA distributors that got started, but were not trained the right way so because it didn’t work for them, some of them call it a USANA scam. It is not. Those with a complainer mindset may raise USANA complaints, but they probably complain about everything else.
However, USANA may not be the right business to earn a decent passive income from home for most people.
As you can see from this USANA review, USANA products are no doubt the best (just look at the athletes!), but the statistics show that not enough people are having huge success with USANA MLM.
So What Is Best For You?
Health, Wellness and nutrition are booming industries, and USANA may have the best products and one of best companies in this industry, but there are many companies selling in it. Statistically, the MLM business model may mainly work for few people at the top, however you too could be successful.
If you’ve read this far in the post, may I suggest three options:
Firstly, if you are passionate about this field, sure try the products to start with, see if they work for you. From my USANA review above, a great product to try is the Cellsentials for Optimal Cellular Nutrition at wholesale customer price (and choose your country). Try them for 3 – 6 months and see if they have the same positive health benefits on you too.
If you do like the people side, and this does involve recruiting, then you could consider this as a network marketing business opportunity. So if you are already working with people and like helping others, then this is a good network marketing opportunity for you. If this is you, you’ll want to partner with a great community that can help you with best chances of success.
There are even people doing network marketing and using it as a platform for them to help others. For example, personal trainers wanting to reach more health enthusiasts or a public speaker wanting to create a team to train and groom. Some are also in network marketing because they love to be working with like minded people in their free time, like work from home moms.
Please ask or email me at John@earnfromyourlaptop.com if you’d like to learn more.
Secondly, if you would rather a more passive work from home strategy and a clear-cut way to make money online you could dive into affiliate marketing. There’s no recruiting and no complex compensation plans that statistically not many people earn from. Also, no downlines and no depending on a team of people to earn consistent revenue. So you don’t have to concern yourself about all that “people” stuff.
It is easy to get started with affiliate marketing, you get to choose what you promote and there’s a whole lot less restrictions. You have control. You’re the boss.
So whether you choose to build a USANA business online or Affiliate Marketing, having your own website and online business will drive sales online for you.
Finally, running a blog around topics such as health, fitness, weight loss or lifestyle can be a vehicle to drive sales online for your USANA business (for Gold Directors and above) or your affiliate marketing business. Your website is your gateway to the world and that’s where I can help you take this to a whole new level.
The fact you’re reading this article right now shows that it works. Even if you already have a successful offline or online business and you’re looking to grow it, My Top Free Recommendation can teach you how to grow it. If you choose to promote USANA, you can also learn all about YouTube and social media marketing on the inside. I’d be your personal coach and mentor to help you do this. Yes, I am happy to help existing USANA Associates.
Don’t know where to start? The online community I’m a part of is, in my opinion, the best training platform and mentoring community to build your own successful online business. I’ve had only positives from it, and it’s 100% free to try.
The choice is all yours and the future exciting!
What questions do you have for me? Did this USANA review answer your questions and concerns? Let me know what you think. Share your experiences. Are you a USANA associate who’s beaten the odds? How’d you do it? Did I leave some key points out in this review? Feel free to let me know by sharing your viewpoint in the comments below. I’d love to hear from you.
Joana is a dedicated content writer. She learned how to search for keywords well and write straightforward perky content writing for EFYL. She loves learning a lot of new things as she writes about them.
Above all, she sees herself as a cool wife, mom, and furmom. She used to be an elementary and college teacher but chose to work from home to have more flexibility with her time and be more connected with her family and rescuing stray and abandoned pets.